TPMA, the Trade Promotion Management Associates, is dedicated specifically to the practice of trade promotion marketing in all its forms - co-op/MDF, in-store marketing, online promotion, rebates, pricing, slotting, and all the other practices within trade promotion.
In association with VCF, we serve as a resource for information and education on trade promotion programs as well as provide strategies for developing, implementing and evaluating such programs ("best practice" data, new technologies, ROI systems).
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Kim Zablocky
Founder & Chairman, VCF
kzablocky@vcfww.com
As founder and Chairman of VCF, Kim leads member and sponsor acquisition and program content and direction. Previously, Kim served as President of The New York Credit and Financial Management Association from 1993-2003, the oldest commercial credit association in the United States and an affiliate of the National Association of Credit Management. Kim has served on the Strategic Planning Committee of the National Association of Credit Management. He holds a bachelor's degree from the State University of New York in Political Science.
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Susan
Haupt
Director of Operations
shaupt@vcfww.com
Susan is responsible for VCF operations, membership development, and client services. Prior to joining VCF, Susan held various positions with leading textile and apparel firms in both IT and Sales Management. Susan holds a BA and an MBA from Farleigh Dickinson University.
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